Nexar
What We Did
Brand Story Research
Visual Identity
Graphic Design
Brand Strategy
Moving the Energy Sector Forward
Where Energy and a Brighter Future Meet
Everyday, Nexar focuses on making a positive impact by solving a major challenge: to leave a mark on the world without leaving a trace.
Nexar’s commitment to partnering with communities and leaving the environment as they found it is what makes them highly sought after pipeline construction specialists.
Grounded in excellence and doing things the right way, Nexar required a bold brand to convey the important work they do.
The new logo showcases the intersection of energy and a brighter future, as they forge on, in relentless pursuit of excellence no matter the obstacle. This identity is a universal signature across all Nexar communications. It’s a guarantee of quality that unites services under one visual language.
Beyond the logo, a comprehensive design system was created to deliver their messages in different mediums in an instantly recognizable way.
With powerful imagery and bold messaging, Nexar’s new brand embodies their strong, reliable and determined spirit that goes into every project they take on.
Pipelines make things possible. Nexar makes pipelines possible.